Authors – don't forget local press coverage!

In the world of social media and the coveted NYT book review, I urge you not to forget about promoting your book through local media. Not only do Americans get a majority of their news from local sources–TV, newspapers, magazines–but research shows that they trust …

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Ivory Tower book launch tonight!

The launch event for my latest novel, Ivory Tower, is tonight at 7pm in the new literary hotspot of the globe, Tulsa, Oklahoma! Hosted by Magic City Books and its Executive Director, Jeff Martin, the evening will feature me reading an excerpt from the novel, …

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An Author’s Marketing Journey, pt 4

I’m learning that marketing and promoting your own book is a long haul or, if you prefer a sports analogy, a four-quarter game. Although it is tempting to skip “Marketing Monday,” or whatever time you’ve set aside to do this PR work, perseverance is more …

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Author’s Marketing Journey, pt 3

Today, I focused on connecting with bloggers, either requesting reviews of my novel, Ivory Tower, or asking to be part of a blog tour. If you have never heard of a “blog tour,” check out this great explanation by children’s book author, Nick Jones, on …

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My Author’s Marketing Journey

I’ve decided to start blogging about my marketing and promotion plan as an independent author in the hopes that other writers, debarking on the path to publishing a book, might benefit from my process, mistakes, and ideas. First of all, a little about myself. I …

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