3 Author Scams to Avoid

Since my novel has gotten a bit of press and recognition, the scammers have come out of the woodwork, so I want to share my experience with you other independent authors out there so you can avoid such pitfalls. Below are three common, but probably not the only, scams that I have come across: ScreenplayContinue reading “3 Author Scams to Avoid”

Authors – don’t forget local press coverage!

In the world of social media and the coveted NYT book review, I urge you not to forget about promoting your book through local media. Not only do Americans get a majority of their news from local sources–TV, newspapers, magazines–but research shows that they trust those sources more than they do national outlets. Not onlyContinue reading “Authors – don’t forget local press coverage!”

Ivory Tower book launch tonight!

The launch event for my latest novel, Ivory Tower, is tonight at 7pm in the new literary hotspot of the globe, Tulsa, Oklahoma! Hosted by Magic City Books and its Executive Director, Jeff Martin, the evening will feature me reading an excerpt from the novel, conversing with Jeff, and fielding questions from the audience. IContinue reading “Ivory Tower book launch tonight!”

5 Reasons to Have a Book Release Event

Celebration of your accomplishments as a writer is reason enough to have a party at the launch of your publication, but there are other great reasons as well. Here are my top 5: #1) To Generate Buzz Getting people excited about your book will make them want to read it probably as much as anyContinue reading “5 Reasons to Have a Book Release Event”

Author’s Marketing Journey, pt. 7 – Advance Copies

I just got boxes full of author copies in advance of my novel’s official February 1, 2020 release date, and the question you (and I) may be asking is, what am I going to do with all of them? The answer is ‘a lot of things,’ because advance copies can be crucial to an authorsContinue reading “Author’s Marketing Journey, pt. 7 – Advance Copies”

An Author’s Marketing Journey, pt 4

I’m learning that marketing and promoting your own book is a long haul or, if you prefer a sports analogy, a four-quarter game. Although it is tempting to skip “Marketing Monday,” or whatever time you’ve set aside to do this PR work, perseverance is more than half the fight. For Its Own Sake One ofContinue reading “An Author’s Marketing Journey, pt 4”

Author’s Marketing Journey, pt 3

Today, I focused on connecting with bloggers, either requesting reviews of my novel, Ivory Tower, or asking to be part of a blog tour. If you have never heard of a “blog tour,” check out this great explanation by children’s book author, Nick Jones, on the Irish magazine, writing.ie, itself a great resource for bothContinue reading “Author’s Marketing Journey, pt 3”

Proof copy is here!

Ahhh, there is nothing like holding your own book in you own hand for the first time. The weight of it, the texture of the cover (matte, in this case), and the sense of accomplishment that comes with it. I always advise my student writers to revel in moments of accomplishment and bask in theirContinue reading “Proof copy is here!”

My Author’s Marketing Journey

I’ve decided to start blogging about my marketing and promotion plan as an independent author in the hopes that other writers, debarking on the path to publishing a book, might benefit from my process, mistakes, and ideas. First of all, a little about myself. I am a college English professor who has published books before.Continue reading “My Author’s Marketing Journey”